Assessment:

Unit 3&4 Assessed coursework
• U3: Outcome 1
• U4: Outcome 2                        = 20%

School Assessed Task
• U3: Outcome 2 & 3
• U4: Outcome 1                        = 40%

End of year exam
• All outcomes of unit 3 & 4     = 40%

The official part:

'Media production is an evolving practice. Media creators and producers frequently reference ideas and techniques that have been developed by others. Collecting, acknowledging and building upon ideas, structures, aesthetics and techniques informs the direction of media productions and an understanding of how audiences are engaged. Students investigate, research and experiment with a selected media form 
to inform the development of their proposed production. This research contributes to the direction of their production planning.
Students investigate aspects of the media form in which they will make their productions, developing knowledge of narrative, genre, style, media codes and conventions and aspects of the works of media practitioners relevant to their proposed production. These investigations develop the student’s style as a media creator and inform the development of their individual media product. Students also experiment with media technologies and media production processes to inform and document the plan for a media production. 
Students demonstrate a clear understanding of how to inform and document the plan for a media production. They develop production skills in pre-production to inform the development, planning and production of a media product. They record their learning in documented research, annotated production activities, experiments, exercises and reflections. Through the completion of two production experiments, students have the opportunity to test, develop and refine skills and techniques in their selected media form. These experiments will be accompanied by documentation of skill development.'
(VCAA, Media Study Design, p35 https://www.vcaa.vic.edu.au/Documents/vce/media/2024MediaSD.docx).

 

Outcome 1:

On completion of this unit you should be able to:

• research and document aspects of a media form, codes, narrative conventions, style, genre, story and plot to inform the plan for a media production.

To achieve this outcome you will draw on key knowledge and key skills outlined in Area of Study 2.

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Key knowledge:

Research and development

• methods for developing ideas for a media production

• research on a media form and products to inform a production

• how codes and conventions are used by media producers to convey meaning and engage audiences

• how audiences read and are engaged by media codes and narrative conventions.

Experimentation

• research to inform the development of skills in a selected media form

• media equipment, technologies and processes appropriate to a selected media form and proposed product

• the process of recording, documenting and evaluating research.

Media language

• media language to evaluate and document research of a selected media form.

 

Key skills:

Research

• develop ideas for a media production

• research a media form and products to inform a production

• analyse how media producers use codes and conventions to convey meaning and engage audiences

• analyse how audiences read and are engaged by media codes and narrative conventions.

Experimentation

• undertake research to inform the development of skills in a selected media form

• develop skills in the use of equipment, media technologies and processes appropriate to a selected media form and proposed product

• record, document and evaluate the exploration and development of skills in a selected media form.

Media language

• apply media language in documentation and evaluation.

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Success Criteria:

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the media production process Stages:

Production processes across media industries have developed to reflect the needs of practitioners. Audience engagement, consumption and reception, and the requirement to work under constraints including time, budget and skills, are all central to the media production process. The process identifies discrete stages that provide the framework for a media production applicable to all media forms. The stages of the process should not be seen as static or linear; rather, they are iterative and interrelated. Underpinning the media production process is ongoing analysis, reflection and evaluation requiring critical, creative and reflective thinking.

The stages in the media production process are:

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Development: Development involves exploring the ideas, intentions, narrative and audience of a production. In this stage, media practitioners may research other media products, analysing codes and conventions, narrative, genre or style and may consider the societal context of a product. Media practitioners may investigate equipment, materials and technologies in a range of media forms relevant to their audience and intention. They may perform experiments using materials, equipment and technologies to develop their skills.

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Pre-production: Pre-production planning considers the concept, audience, intention, narrative and context of a media product. Pre-production involves planning a narrative, including how it will engage, be consumed and read by an audience. Media codes and conventions, genre and style are considered in the construction of the narrative. Documentation and planning may take visual and written forms, such as production notes or storyboards. Media practitioners may undertake technical tests and experiments prior to production, reflecting on their success or failure. Equipment, technologies and materials to be used in the production are documented. Media practitioners plan how the product will be distributed to an audience and the context in which it will be consumed.

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Production: Production is when a product is captured or recorded. Production may be a collaborative process involving a number of people with specific roles or it may be an individual process. Reflection and evaluation of the production can occur through written documentation, oral feedback and visual feedback.

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Post-production: During post-production, the production is refined and resolved, considering the intention, audience and planned narrative. Codes and conventions are used to resolve ideas and engage audiences. Specific equipment and technologies are used in editing. Feedback is sought and the creator and participant will reflect upon the product and its relationship to the specified audience and intent.

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Distribution: The product is delivered to the specified audience in a planned context and location. At this point, the creator and/or participants will seek feedback for future productions based on audience response and personal reflection.

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Source: https://www.vcaa.vic.edu.au/curriculum/vce/vce-study-designs/Media/advice-for-teachers/Pages/DevelopingaProgramSchoolAssessedTask.aspx

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FOLIO

All students complete a FOLIO in two stages. You will be completing the following stages of your folio inside and outside class time.

- Explore
- Analyse
- Record
- Document
- Develop
- Evaluate

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ANNOTATION

Annotation is crucial to the success of your submission. I need to be able to give you the same mark that ANY OTHER TEACHER WOULD, therefore you need to document your process and thinking. Here we are being METACOGNITIVE; that is, we are thinking about our thinking and we are using our folio to make this visible!

 

One of the reasons we annotate is to give the assessor an understating of your artistic and creative progress.

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Things to consider within your annotation:
• What is it?....a moving image, print production, sound production.
• What code or conventions do you see? What led you to this decision?
• How is the audience engaged and or consumed by what you see?

• How does it reflect your intention?
• Be sure to include media language – including Codes, conventions, VCAA Media Study Design language.

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